Michelle Segar, PhD.

Michelle Segar, PhD, MPH is a University of Michigan behavioral sustainability and motivation researcher and the Associate Director of the Sport, Health, and Activity Research and Policy Center for Women and Girls. Her research interests include walking and physical activity messaging and marketing, health care policies and practice, systems and methods to foster sustainable self-care behaviors for health promotion, gender differences, culture, positive psychology, and behavioral economics.

fitness@umich.edu